Collaborative innovation

The challenges we face can no longer be tackled by a single organisation alone. We must collaborate with other parties. I believe that a designerly approach can help us to develop impactful solutions together.

PhD & PostDoc

A designerly approach to networked innovation to create industry change

15 years of experience

Advancing in complexity where people get stuck. Making the impossible possible and bring progress

Making an Impact

Vision development for networked innovation

With key stakeholders, we will explore the developments heading our way and what is needed to be prepared for the future. We will identify our shared ambitions and the steps to take to arrive at this ambition.

Guiding innovation networks

With relevant organisations, we will work on our joined ambition. Together, we will take the needed steps to realise this ambition. This is done with a focus on the content and with a designerly approach

Training in a collaborative designerly approach

Design thinking or a designerly approach is trendy, but what exactly is it, and what can you do with it? And how can it be applied in complex challenges that require collaboration among different organisations? In a custom-made training we’ll start working on that.

Aligning to make an impact

With relevant organisations, we will work on our joined ambition. Together, we will take the needed steps to realise this ambition. This is done with a focus on the content and with a designerly approach.

A designerly approach

As a designer, I am accustomed to making progress in uncertain and complex challenges. By iteratively experimenting, we discover potential solutions and gain a better understanding of the real issue at hand. With creativity, we bring together different perspectives to develop impactful solutions.

Reviews

I’ve helped more than 50 organisations, in the Netherlands and surrounding countries, including corporates, academic institutions, government, and SMEs. Some quotes on how they experienced the impact we’ve made for the various organisations.

"The workshop excellently helped us to gain insight and structure in the research assignments in collaboration with Schiphol. Without Katinka's support, we would never have come this far."
Professor – TU Delft
"In my 22-year career, this team activity was by far the best. I have never seen our team so energetic and engaged. Personally, I left with many valuable insights, including a stronger belief in our ability to work together as a team and exceed our goals."
Manager export & control – Vattenfall
"The workshop showed us the value of a designerly approach and an iterative process, rather than trying to do more research before going to the users. It really helped us overcome the 'fear' of doing things without knowing everything and building and using simple prototypes."
Research Engineer Innovation Management – Ford
"For the Haringvliet care group, we looked at what's happening on the work floor with all healthcare providers in a neighbourhood, what they are struggling with, and how we can solve that together with all stakeholders. The nicest compliment we received is that other neighbourhoods asked if they could have such a session as well."
Regional Manager Primary Care – Care Group Haringvliet

''Innovating in networks with a designerly approach to make more impact''

This is Zwaluw

INNOVATION & COLLABORATION

The name Zwaluw comes from the dovetail joint: the separate parts must fit together flawlessly and each has its own function. In collaborations between organisations to innovate, this is no different; in the connection, the organisations must be able to work well together, but the organisations retain their own identity.

Additionally, the dovetail joint represents innovation and technology and can be made by craftsmanship. Lastly, from its bird's-eye view, the swallow can observe the collaboration and thereby come up with solutions that cannot be found from within the organisations.

Background and experience

When I was, during my graduation project, not allowed to collaborate with another division even though we, in my eyes, had the same innovation goal, my interest was piqued. I never had the ambition for an academic career but went on to do a PhD because I found the topic so interesting. And when after my PostDoc I saw what I achieved in the luggage world to realise a system change, I wanted to use my experience in societal challenges where a difference can be made with many stakeholders. I can only do that with my designerly approach.

I have now helped make that impact in practice at numerous organisations and collaborations. And in all those challenges, different organisations came together because they needed each other to innovate. I believe that a designerly approach can help bring those different perspectives together and make a difference.